Summit AI Consulting | October 30, 2025 The problem wasn't the technology. It was trust. As IBM AI leadership often emphasizes, if an AI system can’t explain the reasoning behind its decisions, teams shouldn’t depend on it. This idea captures exactly why so many AI implementations fail in small organizations—not because the tools don’t work, but because people can’t see the reasoning behind recommendations. The 2024 Edelman Trust Barometer reported that trust in AI has droppe

Summit AI Consulting | October 10, 2025 Why Simplicity Beats Variety in Marketing Happy National Pasta Day. Let's talk about why three ingredients beat 47. Pasta was perfected over centuries using flour, water, and consistent technique. No fancy equipment required. No complicated processes. Just three core elements applied with discipline. Your marketing operations can work exactly the same way. But instead, I watch solopreneurs and small nonprofits collect marketing tools li

Summit AI Consulting | October 10, 2025 Pause. Think. Then create. Your brand voice depends on it. AI has rewritten the pace of marketing. Tools that once took hours now finish drafts in seconds. But one reality keeps surfacing: AI doesn’t create clarity, it only multiplies whatever you feed it. When Speed Outruns Strategy Social Media Examiner  (October 4, 2025) reports that more than 730 marketing professionals now use AI primarily for content creation. The 2025 AI Marketin